BLACKPINK’s ‘Kill This Love’ Surpasses 1.3 Billion Views + ‘How You Like That’ Performance Video Surpasses 700 Million Views

Published on May 24, 2021

BLACKPINK’s views for their videos are continuously rising and breaking records!

Keep on reading to know more.

BLACKPINK’s “Kill This Love” Music Video Surpasses 1.3 Billion Views

According to YG Entertainment, on May 22, the music video of BLACKPINK’s “Kill This Love” had surpassed 1.3 billion views on Youtube at approximately 1:39 pm on the same day.

With this, BLACKPINK is the first female K-Pop group to have two music videos with over 1.3 billion views. Previously, their other mega hit song, “DDU-DU DDU-DU” surpassed 1.3 billion views, as well, and currently has more than 1.58 billion views.

-(Photo : Instagram: @blackpinkofficial)

Their music video for “Kill This Love” is steadily narrowing the gap with “DDU-DU DDU-DU,” which has been making history and breaking new records. In addition, “Kill This Love” reached 1.3 billion views faster than “DDU-DU DDU-DU” by 35 days, where the latter had surpassed the 1.3 billion mark in 2 years and 1 month.

“Kill This Love” is a powerful song with a strong lead brass and magnificent drum sound. In particular, it features an addictive point choreography such as shooting a gun, doubled with the charm of each BLACKPINK member that captivated K-Pop fans all around the world.

In just 63 hours after its release on April 4, 2019, the music video had surpassed 100 million views and garnered great response and feedback. It was also listed as the only K-Pop song within the top 10 of “2019’s Most Watched Music Videos in the World,” released by Youtube.

In addition, “Kill This Love” also entered Billboard’s Hot 100 and Billboard 200, as well as official charts in the United Kingdom. They also became the first female K-Pop group to reach number one on the iTunes Song Chart in the United States.

Watch “Kill This Love” music video here:

BLACKPINK’s “How You Like That” Performance Video Surpasses 700 Million Views

According to YG Entertainment on May 24 at 7am KST, the performance video of BLACKPINK’s “How You Like That” had surpassed 700 million views on Youtube. It has been 323 days since it was released on July 6, 2020. This also makes BLACKPINK the first group to achieve 700 million views on a performance video alone.

-(Photo : Instagram: @blackpinkofficial)

The performance video had surpassed 100 million views in just 15 days, 200 million views in 45 days, 300 million views in 76 days, 400 million views in 120 days, 500 million views in 183 days, and 600 million in 250 days. With that, a steady rise can be seen.

“How You Like That” is a song with an impressive beat and contains the message of flying high without giving in to any situation. It was awarded the “Song of the Summer” at the 2020 MTV Awards and was ranked no.1 in the “Global Top Summer Song” by Youtube.

At the time of its release, the song was ranked second on Spotify’s Global Top 50 and achieved a “Perfect All Kill” on major domestic music charts. It also ranked first in 64 countries on iTunes and ranked 20th and 33rd on United Kingdom’s Top 100 and Billboard’s Hot 100, respectively.

Watch “How You Like That” performance video here:

Congratulations, BLACKPINK and BLINK!